Wednesday, June 22, 2016

Bootstrap Marketing

I am in no way, shape or form a marketing expert and it shows.

As I trudge (yes, trudging is how I can describe it at this point) through the muck of entrepreneurship, I continually put forth effort to get the word about my business.

I've told family and friends, handed out business cards, posted on Facebook and Twitter, bought ads on Google and Facebook, created a Twitter page, created a Facebook page, started a blog, and added my website to Google My Business and Manta.

While I know there's more I can do, this has been my starting point because it's within my budget at this time. Every day, I scour the web looking for more ideas on how to get the word out about my business in new and creative ways. I devour podcasts by Gary Vaynerchuk, John Lee Dumas and Ryan Daniel Moran, gleaning whatever knowledge I can in regards to promoting Equitable Bookkeeping.

I even started this blog as a means to get my thoughts out about my journey into entrepreneurship in hopes of lighting a spark while testing some of the things I've learned along the way.

Whatever I can do to let the world, and more importantly the city of Indianapolis, know that I'm here and I'm ready to work, I'm trying to do. I want your business.

Any ideas on how else I can improve my chances of gaining more clients?

Please feel free to share your thoughts and what you've done to grow your business.


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